Tracker List
- Ad network or exchange
"Adblade has quickly become a leading provider of advertising services for both online advertisers and publishers. Adblade combines decades of online advertising experience, with proprietary technology and an obsessive commitment to personal service."
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Domains
- adblade.com
Data Collection
- Browser cookies
- IP addresses
Seen here
Industry affiliations and oversight
Opt Out
- This company offers an opt out (not verified to stop tracking)
Do Not Track
- This company does not honor Do Not Track
Policies
http://www.adblade.com/doc/privacy
- Anonymity
- You are anonymous (identity info is separated from activities or not collected)
- Excerpts
"Adblade partners with numerous companies to provide online advertisements to "End Users" which are human users across various websites on the internet. As an End User browses the web, he or she may visit web-pages that include references to Adblade's advertising service. When this happens, an End User's browser may request advertisements from Adblade's system.
When Adblade receives these requests, we may record information about this interaction (as well as any further interaction with our advertisements such as clicks, mouse movements, etc.) including the End User's IP address and time of request, information about the general geographical location from which an End User is viewing an advertisement, and other information made available by the browser.
Additionally, Adblade employs small text files stored on your web browser (otherwise known as cookies) for the purpose of better tailoring advertisements to an End User's preferences over time. These cookies may include a unique anonymous identifier along with information about the particular types of content in which the End User has shown interest.
On occasion, partner sites, vendors or internally run surveys may provide us with additional information about End Users. In these situations, all information is kept entirely anonymous and does not include any type of personally identifiable information. Adblade only accepts this information from organizations with clearly available and visible privacy policies."
When Adblade receives these requests, we may record information about this interaction (as well as any further interaction with our advertisements such as clicks, mouse movements, etc.) including the End User's IP address and time of request, information about the general geographical location from which an End User is viewing an advertisement, and other information made available by the browser.
Additionally, Adblade employs small text files stored on your web browser (otherwise known as cookies) for the purpose of better tailoring advertisements to an End User's preferences over time. These cookies may include a unique anonymous identifier along with information about the particular types of content in which the End User has shown interest.
On occasion, partner sites, vendors or internally run surveys may provide us with additional information about End Users. In these situations, all information is kept entirely anonymous and does not include any type of personally identifiable information. Adblade only accepts this information from organizations with clearly available and visible privacy policies."
- Sharing
- Your individual activities and interests are not conveyed to others
- Excerpts
"Adblade does not sell information it collects about End Users. However, Adblade may share data about aggregate usage statistics with the public or other businesses with whom we work."
- Boundaries
- No use of gov't IDs, financial and insurance numbers, current location or health info
- Excerpts
As an NAI member, this network has agreed to obtain consumer consent before using:
- Social Security Numbers or other Government-issued identifiers
- Insurance plan numbers
- Financial account numbers
- Information that describes the precise real-time geographic location of an individual derived through location-based services such as through GPS-enabled devices
- Precise information about past, present, or potential future health or medical conditions or treatments, including genetic, genomic, and family medical history
- Social Security Numbers or other Government-issued identifiers
- Insurance plan numbers
- Financial account numbers
- Information that describes the precise real-time geographic location of an individual derived through location-based services such as through GPS-enabled devices
- Precise information about past, present, or potential future health or medical conditions or treatments, including genetic, genomic, and family medical history
- Deletion
- Info may be kept up to 2 years
- Excerpts
"We keep different data for different lengths of time. Include/Exclude Segment Categories (1 year). Ad Clicker (5 years). Conversion Cookie (1 month). Frequency Cap (varies by advertiser). Impression/Click Validator (Immediate). All server data is kept for 2 years and contains no personally identifiable information. All data is deleted at the end of relevant period."
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