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Double Verify

www.doubleverify.com
Contact: http://www.doubleverify.com/?contact&langId=2

"DoubleVerify is a pioneer in online advertising verification. We increase online advertising accountability and transparency by providing agencies, marketers, publishers and ad networks with real-time audit and verification of online advertising transactions. We combine unique world class technology with best-in-class client services, to provide a complete solution to clients' ad verification needs. Covering dozens of billions of impressions and millions of web pages monthly, and had having verified numerous campaigns for Fortune 500 marketers, DoubleVerify is the leading online advertising verification provider. DoubleVerify is headquartered in New York City, with engineering offices in Tel Aviv, Israel."

Industry oversight

  • Not certified or status unknown

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Domains used

  • doubleverify.com

Methods

  • Browser cookies
  • IP addresses

Opt-out

URL: http://www.doubleverify.com/?categoryId=36447

Cookie format:

  • Domain: log.doubleverify.com
    Name: dv_opt_out
    Text: 0
    Cookie lifetime: 1 year

Effectiveness not checked yet

Privacy Policy Highlights

http://www.doubleverify.com/?categoryId=36447

Anonymity


"We do not directly collect personally identifiable information ("PII"). PII generally includes information that could be used by us to determine the identity of an online consumer, such as name, address, phone number and email address. DoubleVerify collects anonymous, aggregated, non-personally identifiable navigational information and collects IP addresses of users, which we aggregate into geographical regions. We use the information we collect for the sole purpose of helping our clients verify the proper delivery of their ads and improve their online advertising efforts. None of the Non-PII data is linked to the IP addresses and we make no attempt to link IP addresses to the individuals who visit sites or see advertisements that are verified by DoubleVerify."

Sharing


Privacy statement does not provide restrictions on sharing of info with third parties (for their own account).

Sensitivity


Info not collected for ad targeting

Deletion


Privacy statement does not state if or when information is deleted.
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