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Optimax (Casale)

optmd.com
Contact: http://optmd.com/contact.html

"The Industry's Premier Solution for Online Campaign Management and Advertisement Delivery OptMD is a breakthrough in campaign delivery technology. Its sophisticated design and real-time operating model enable rapid campaign deployment, second-by-second performance reporting, and dynamic campaign optimization. A key characteristic of this powerful technology is its ability to intelligently decide which ads to place on which sites and in which locations to maximize viewer relevance. The system refines its placement strategy in real-time to ensure that media dollars are used to their maximum potential."

Industry oversight

  • Not certified or status unknown

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Domains used

  • optmd.com

Methods

  • Browser cookies
  • IP addresses

Opt-out

URL: http://optmd.com/optout.html

Cookie format:

  • Domain: .casalemedia.com
    Name: CMO
    Text: 1

Effectiveness not checked yet

Privacy Policy Highlights

http://optmd.com/privacy.html

Anonymity


"OptMD does not engage in any form of distribution or sale of Personally Identifiable information to third parties for their own promotional use, including but not limited to, names, email/postal addresses, and phone numbers. All information collected by OptMD is not personally identifiable as it relates to consumers, nor does OptMD engage in any form of consumer profiling."

Sharing


"All information shared with both OptMD advertisers and publishers is done so in an aggregate fashion. This allows us to provide those who use our services with broad percentages regarding the users who are receiving advertisements delivered by OptMD. However, this data is not linked to any form of Personally Identifiable information."

Sensitivity


Privacy statement does not provide additional limitations on the handling of information in sensitive categories.

Deletion


Privacy statement does not state if or when information is deleted.
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