Tracker List

or
Criteo

  • Retargeter

"Criteo (www.criteo.com/us) is a company specialized in personalized retargeting. Criteo's clients are typically transactional e-Commerce sites of all sizes across many verticals. Criteo's technology enables the retargeting of users who have left a retailer's site with dynamic banners containing product specific information generated automatically in real time for each individual user. The content of each banner will depend on the behaviors exhibited by a user on his previous visits to an e-Commerce site."

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Domains

  • criteo.com
  • criteo.net

Data Collection

    • Browser cookies

Seen here

Industry affiliations and oversight

Opt Out

  • This company offers an opt out (not verified to stop tracking)
See opt out details

Do Not Track

  • This company does not honor Do Not Track

Policies

http://www.criteo.com/us/privacy-policy

  • Anonymity
  • You are anonymous (identity info is separated from activities or not collected)
  • Excerpts
"We do not know who you are. We do not know your name. We do not know where you live, where you work, your gender, your age, your email address or any other personally identifiable information about you. We do not collect any information from the publisher website on which you may have seen our ads. We do not store your IP address.
We do know that the Internet Browser you are using has visited one of our partner sites (probably an online retailer) in the last 30 days, and we have seen which products you were interested in on that site."

"We only collect anonymous data. In order to identify which products you might be interested in, Criteo records, via anonymous cookies, which pages you have browsed on our partners' website - normally an online retailer. Cookies keep the information of which pages you viewed, and in certain cases which products you bought. This data is anonymous and exclusively meant for statistical treatment. There is absolutely no way for Criteo to identify the visitor. Our advertisements do not combine information about you from multiple sources. We do not take any user information from a retailer that they may have stored about you (name, address, etc)."

  • Sharing
  • Your individual activities and interests may be conveyed to others
  • Excerpts
"We do not share any data with any site that displays our advertising."

Policy does not state whether data is shared with parties other than websites.

  • Boundaries
  • No use of gov't IDs, financial and insurance numbers, current location or health info
  • Excerpts
As an NAI member, this network has agreed to obtain consumer consent before using:

- Social Security Numbers or other Government-issued identifiers
- Insurance plan numbers
- Financial account numbers
- Information that describes the precise real-time geographic location of an individual derived through location-based services such as through GPS-enabled devices
- Precise information about past, present, or potential future health or medical conditions or treatments, including genetic, genomic, and family medical history

(2008 NAI Principles)

  • Deletion
  • Info may be kept up to 30 days
  • Excerpts
"We do not collect any information from the publisher website on which you may have seen our ads. We do not store your IP address. We do know that the Internet Browser you are using has visited one of our partner sites (probably an online retailer) in the last 30 days, and we have seen which products you were interested in on that site."

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