Adchemy

"Adchemy's state-of-the-art Audience Management Platform uses science and data to help large marketers and their agencies connect with their audience in meaningful ways. The platform allows marketers to customize banner ads, search ads and websites in real time. It consolidates audience data, identifies audience segments, values them, and automatically delivers relevant and consistent marketing messages to each segment. As a result, marketers can massively scale their digital marketing campaigns while maximizing audience engagement and conversion."

Industry oversight

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Domains used

adchemy.com

Methods

Browser cookies
IP addresses
HTML5 Local Storage

Opt-out

URL: http://adchemy.com/legal/

Cookie format:

Domain: .adchemy.com
Name: alps_u_oo
Text: opted_out
Cookie lifetime: 5 years

Effectiveness not checked yet

Privacy Policy Highlights

http://adchemy.com/legal/

Anonymity

"We will not combine previously collected non-personally identifiable information with your personally identifiable information without your opt in consent."

"We do not tie web beacons to personally identifiable information without your opt in consent."

Sharing

"WE MAY USE INFORMATION THAT WE HAVE COLLECTED FOR ANY LEGALLY PERMISSIBLE PURPOSE, INCLUDING SELLING OR TRANSFERRING SUCH INFORMATION AT ANY TIME TO THIRD PARTIES FOR ANY LEGALLY PERMISSIBLE PURPOSE. For example, we may share your personal information with third party partners so that they can contact you and offer you products and/or services that we and they believe might be of interest to you. This may include, but is not limited to, e-mail advertising, telephone marketing, and direct mail marketing."

Sensitivity

"[W]e will not collect any sensitive consumer information such as social security numbers or financial account numbers without your opt in consent."

Deletion

Privacy statement does not state if or when information is deleted.

privacychoice

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