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Simpli.fi

Retargeter

"Simpli.fi is a real-time bidding platform for search marketers wanting to reach more searchers, more often and more efficiently than with text-based search. Through offices in Fort Worth, Boston and Munich, Simpli.fi combines the effectiveness of text-based search marketing with the reach and brand impact of display...creating a new class of keyword-targeted display media."

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Domains

simpli.fi

Data Collection

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IP addresses

Seen here

Industry affiliations and oversight

Opt Out

This company offers an opt out (not verified to stop tracking)

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Do Not Track

This company does not honor Do Not Track

Policies

http://www.simpli.fi/privacy

Anonymity
You are anonymous (identity info is separated from activities or not collected)
Excerpts

"It is our policy not to collect or store personally identifiable information for the purposes of targeting ads to users."

Sharing
Your individual activities and interests may be conveyed to others
Excerpts

"Simpli.fi use non-personally identifiable information to improve advertisement targeting, make and create offers, provide reporting to advertisers and clients, and to improve our advertising systems and products. In addition, that data may be combined with information collected from other sources so that we may better serve users with offers that may be of interest to them. We may also share non-personally identifiable information with our subsidiaries and third party partners and agents for similar use."

Boundaries
Sensitive info not excluded from ad targeting
Excerpts

Privacy statement does not provide additional limitations on the handling of information in sensitive categories.

Deletion
No deletion requirement
Excerpts

Privacy statement does not state if or when information is deleted.

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