Tracker List

or
Mercent

  • Ad network or exchange

"A proven and industry-leading platform, Mercent Retail offers seamless integration with back-end retail eCommerce systems and turnkey data integration with analytics and paid search platforms to give retailers campaign intelligence and the power to change product promotions and offers 'on-the-fly.' Most important, the SAAS platform makes it easy and cost-effective for merchants to increase sales revenue, improve gross margins, and optimize their return on advertising spend by promoting and selling the right products with the right merchandising offers on key retail channels."

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Domains

  • mercent.com

Data Collection

    • Browser cookies
    • IP addresses

Seen here

Industry affiliations and oversight

  • None

Opt Out

  • This company does not offer an opt out

Do Not Track

  • This company does not honor Do Not Track

Policies

http://www.mercent.com/about-mercent/privacy-policy

  • Anonymity
  • You are anonymous (identity info is separated from activities or not collected)
"Mercent only collects anonymous and non-personally identifiable consumer data to help retailers improve advertising effectiveness. At no time is personally identifiable consumer information gathered or used by Mercent."

  • Sharing
  • Your individual activities and interests are not conveyed to others
"Mercent does not sell, rent or lease such information to third parties."

  • Boundaries
  • Sensitive info not excluded from ad targeting
Privacy statement does not provide additional limitations on the handling of information in sensitive categories.

  • Deletion
  • No deletion requirement
Privacy statement does not state if or when information is deleted.

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