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Acuity Ads

Ad or data buyer
Analytics or measurement provider
Ad delivery & operations provider

"The Acuity Consumer Connection Platform is all things to all marketers. It combines the emotional branding ability of display advertising with superior individual-level targeting and tracking capabilities."

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Domains

acuityads.com
acuityplatform.com

Data Collection

Browser cookies

Industry affiliations and oversight

Opt Out

This company offers an opt out (not verified to stop tracking)

See opt out details

Do Not Track

This company does not honor Do Not Track

Policies

http://www.acuityads.com/why/privacy.html

Anonymity
You are anonymous (identity info is separated from activities or not collected)
Excerpts

"We do not collect or use Personally Identifiable Information (PII) or other sensitive data, such as your name, address, phone number, email, credit card, financial account numbers, Social Security Number, or anything else that can personally identify you."

Sharing
Only anonymous activities and interests may be conveyed to others
Excerpts

"We may share anonymous summary information aggregated across many users. Acuity may share visitor data with advertising clients, but only data related to the advertisers' own campaigns. User data will not be shared with other parties. Our data may be visible to third-party service providers such as networking and storage providers to allow them to carry out their services for us."

Boundaries
Sensitive info not excluded from ad targeting
Excerpts

Privacy statement does not provide additional limitations on the handling of information in sensitive categories.

Deletion
No deletion requirement
Excerpts

Privacy statement does not state if or when information is deleted.

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