Tracker List

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YieldBuild

Ad network or exchange
Ad delivery & operations provider

"YieldBuild Publishers Solution is the industry's finest ad network management, reporting and aesthetic optimization solution."

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Domains

yieldbuild.com

Data Collection

Browser cookies
IP addresses

Industry affiliations and oversight

None

Opt Out

This company does not offer an opt out

Do Not Track

This company does not honor Do Not Track

Policies

http://yieldbuild.com/pages/privacy

Anonymity
You are anonymous (identity info is separated from activities or not collected)
Excerpts

"Log file information is automatically reported by your browser each time you access a web page. When you register with or view our site, our servers automatically record certain information that your web browser sends whenever you visit any website or click on any ads. These server logs may include information such as your web request, Internet Protocol ("IP") address, browser type, date and time information, computer and connection information, referring / exit pages and URLs, number of clicks, domain names, landing pages, statistics on page views, traffic to and from the sites, ad data, web log data, and other such information from your interaction with our sites, services, content and advertising."

Sharing
Only anonymous activities and interests may be conveyed to others
Excerpts

"YieldBuild will not rent or sell your personally identifiable information to others.

We may share non-personally identifiable information (such as anonymous usage data, referring/exit pages and URLs, platform types, number of clicks, etc.) with interested third parties to provide the Service and help them understand the usage patterns for certain YieldBuild services."

Boundaries
Sensitive info not excluded from ad targeting
Excerpts

Privacy statement does not provide additional limitations on the handling of information in sensitive categories.

Deletion
No deletion requirement
Excerpts

Privacy statement does not state if or when information is deleted.

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Analytics companies access anonymous data on our behalf.
"Google Analytics is a web analytics tool that helps website owners understand how visitors engage with their website. Google Analytics customers can view a variety of reports about how visitors interact with their website so they can improve it. Google Analytics collects information anonymously. It reports website trends without identifying individual visitors." (Google)

Google Analytics Privacy Policy
Service providers may access data on our behalf.
We may use agents and contractors in order to help operate our site. Their use of information is limited to these purposes and is subject to confidentiality agreements.
Special situations may require disclosure of your data.
To operate the service, we also need to make your information available to third parties in these limited circumstances: (1) with your express consent, (2) when we have a good faith belief it is required by law, (3) when we have a good faith belief it is necessary to protect our rights or property, or (4) to any successor in a merger or acquisition. We will attempt to notify you in any such case, to the extent permitted by law to do so.
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